12th September 2011
Advertising in India is one of the booming sectors of the overall economy of the country. For all these years, brands have been familiarized amongst customers through various advertising campaigns launched through numerous numbers of ad-channels. Outdoor ...
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16th June 2011
Brand owners’ craze for brand advertising never comes to a halt. Infact, advertising keeps the brand business afloat. Besides, an advertising campaign also enables the brand owner to actively take part in the competition that prevails in the market. There...
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01st June 2011
Advertising in India has become one of the most opted businesses amongst the masses. From a mundane tool of marketing, advertising has evolved as one of the full-fledged industries that contribute a major share to the overall revenue of the country. Vari...
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03rd May 2011
Delhi, the largest metropolis by area and the second largest metropolis by population is also one of the chosen boulevards for various outdoor advertising practices in India. Delhi has its own essence unlike other Indian cities. Also with an affluent his...
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14th March 2011
The objective of every brand advertising campaign is to create a rich and lasting impression about the product on customers’ mind.
Advertising cannot guarantee sales for a particular brand. However, a brand owner can promote the image of his product, in...
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06th March 2011
Outdoor Advertising practices are mushrooming in every nook and corner of the country. Be it a small town or a metropolitan city, OOH Advertising is becoming one of the most popular modes of brand promotion amongst a wide range of brand owners and adverti...
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25th February 2011
Any promotion campaign of a brand, business or cause launched through outdoor media comes under outdoor advertising. Considered one of the oldest modes of brand advertising, outdoor media is one of the contemporary tools of product advertising widely adop...
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